Pricing · Updated September 10, 2026
How much do link in bio tools actually cost?
Short answer: most link-in-bio tools have a free tier good enough for a starter page, and paid plans run from about $8 a month to $99 a month depending on how much commerce and automation you need. The price difference is not really about links, it is about what else the tool tries to do.
What free actually includes
A free plan almost always covers unlimited or near-unlimited basic links, a theme and some form of click tracking. Fullink's Free plan covers five links at $0 with click analytics included. Linktree's free tier allows unlimited basic links but keeps Linktree branding on the page. Carrd and Lnk.Bio also publish real $0 tiers, though Carrd caps you at a few basic sites and Lnk.Bio keeps its own branding until you pay.
What free usually does not include is removing the platform's own branding, a custom domain, or any built-in way to take payment. Those three things are the most common reasons people move to a paid plan.
What the entry paid tier buys
Entry tiers cluster around $6 to $9 a month. Fullink's PRO is a flat $9 a month for unlimited links, Stripe-hosted payment links, supporter tiers and no branding. Linktree's Starter plan runs around $8 monthly. Taplink's Pro plan is $8 a month. bio.link sells one Pro plan at about $7.49 a month billed annually.
At this level you are mostly paying to remove branding and unlock a basic way to accept money, not for a large feature set.
Where the price jumps
Once a tool adds courses, coaching-call scheduling, email automation or a media kit, price moves up considerably. Beacons' Creator Plus is $30 a month. Stan Store has no free plan at all and starts at $29 a month, rising to $99 a month for Creator Pro. Later's Linkin.bio is not sold on its own, it is bundled into a social scheduling plan starting at $18.75 a month billed yearly.
If your actual need is a page and a payment link, paying for that tier of tool means paying for a lot of software you will not use.
| Tool | Free plan | Entry paid tier |
|---|---|---|
| Fullink | $0, five links | $9 a month, unlimited links |
| Linktree | $0, unlimited basic links, branded | Starter around $8 monthly |
| Taplink | $0 forever, unlimited links | $8 a month, Pro |
| Beacons | $0, 9% seller fee | $30 a month, Creator Plus |
| Stan Store | None, 14-day trial only | $29 a month, Creator |
Prices sourced from each vendor's own pricing page, September 9, 2026.
How to decide what you actually need
Start by listing what the page needs to do this month, not eventually. If the honest answer is links, a theme and maybe one payment link, a $0 to $9 a month tool covers it. If the honest answer includes courses, a media kit or brand deal tracking, the $29 to $99 a month tier of tool is doing a different job entirely and is worth comparing directly.
Costs that do not show up on the pricing page
The published monthly price is not the only cost worth weighing. A percentage seller fee, charged by tools like Beacons and hoo.be on their free tiers, quietly scales with your revenue rather than staying fixed, so a busy month can cost more in fees than a flat subscription would have. A custom domain is another line item some tools charge separately for, such as Carrd's Pro Standard tier or Lnk.Bio's yearly add-on, rather than bundling it into the base plan.
Annual billing is the other detail worth checking closely. Several of the lower headline prices in this guide, including Linktree's Starter plan and bio.link's Pro plan, are the annual rate, and the month-to-month price on the same plan is noticeably higher. If you are comparing tools by their advertised monthly figure, confirm whether that number assumes an annual commitment before deciding it is cheaper than an alternative billed monthly.
Switching tools later is not free either
Moving from one link in bio tool to another means updating the bio field on every platform you use, and rebuilding whatever custom theme or layout you had. That is not a monetary cost, but it is real time, which is one reason it is worth spending a few extra minutes comparing tools honestly before signing up rather than treating the first one you find as a temporary placeholder.
Questions people ask
- Is there a genuinely free link in bio tool with no branding?
- Taplink's free Basic plan stays free forever without a paid upgrade. Most other free tiers, including Fullink's, keep the platform's branding until you move to a paid plan.
- Do link in bio tools charge a percentage of sales?
- Some do. Beacons and hoo.be charge a seller fee on their free tiers. Fullink, Linktree, Taplink and Milkshake do not charge a percentage fee on their own payment links at any published tier.
- Is annual billing always cheaper in the end?
- Usually per month, yes, but it means paying the full year upfront. If you are still testing whether a tool fits, a monthly plan costs more per month but avoids committing a year of payment to something you might replace within a few weeks.
Related
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Fullink Free covers five links at $0. PRO is $9 a month for unlimited links, Stripe-hosted payment links and no branding.
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