Compared 2026-09-10
hoo.be or Linktree: invite-only or open signup?
The short answer: hoo.be requires an invitation or application before you can access any plan, including the free one, and its free plan carries a 9% seller fee. Linktree has open signup and no seller fee on its basic free links.
Side by side
| Question | hoo.be | Linktree |
|---|---|---|
| Access | Requires an invitation or application for any plan | Open signup, no approval needed |
| Free plan | $0, 1 profile, unlimited links, 9% seller fee | $0, unlimited basic links, Linktree branding shown |
| Entry paid tier | $9.99 a month, Pro, after a $1 first month, 5% fee | $0 free, Starter around $8 monthly |
| Top tier | $29.99 a month, Premium, after a $1 first month, 0% fee | Pro plan removes branding at a higher monthly price |
| Seller fee on paid tiers | 5% on Pro, 0% on Premium | Not a core feature of the free or entry tiers |
| Number of profiles | One profile per account on the free plan | One profile per account |
| Setup speed | Delayed by the application or invitation process | Immediate, sign up and publish the same day |
Prices sourced from each provider's own pricing page, 2026-09-10. Pricing changes; verify the provider's checkout before buying.
When hoo.be is the better fit
- You were invited or approved and its specific commerce tooling fits your workflow
- You are comfortable with a percentage seller fee in exchange for that tooling
- You want a single profile focused entirely on selling
- You do not mind waiting for an invitation to be approved
When Linktree is the better fit
- You want to sign up and publish today, with no invitation step
- You do not want a seller fee on any tier
- You want the most widely recognized link-in-bio brand
- You want to test the page immediately rather than wait on approval
Where Fullink fits, as a third option
Fullink has open signup and no seller fee at any tier, closer to Linktree on both counts. Free covers five links at $0, and PRO at $9 a month is flat, with no invitation step and no discounted first month that increases later. If hoo.be's specific commerce tooling is the actual draw, neither Linktree nor Fullink fully replaces it, since both are simpler by design.
Free covers 5 links at $0. PRO is $9 a month and adds Stripe-hosted payment links, supporter tiers and no Fullink branding.
Questions people ask
- Do you need an invitation to use hoo.be?
- Yes. hoo.be requires an invitation or an approved application before you can access any plan, including the free one.
- Does Linktree charge a seller fee?
- No, not on its basic free or entry-tier links, unlike hoo.be's free plan, which carries a 9% seller fee.
- What commerce tools does hoo.be offer that Linktree does not?
- hoo.be leans more into direct product sales with tiered seller fees; Linktree's commerce features are lighter and spread across its paid tiers differently.
- Is there a way to skip hoo.be's invitation step?
- Not published; an invitation or approved application is required for every plan, which is part of why many people compare it against open-signup tools instead.
- Does hoo.be's approval process favor certain types of creators?
- This is not published in detail; the criteria for approval are not made fully public, which is part of the uncertainty that pushes some creators toward an open-signup tool instead.
- If my hoo.be application is rejected, is there a way to appeal?
- hoo.be does not publish a formal appeals process; reapplying later or reaching out to their support directly are the practical options if access matters to you.